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11 Super Handy Scheduling Tools for Bloggers

The Holidays are here. You may be taking your annual vacation to see family, or to go on an actual vacation. Hanging out at a computer may NOT be an option. Whether you will be far from an internet connection...
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40 Fashion Films & TV to Binge on Netflix

You know what's great about Thanksgiving? Other than hanging out with your family and loved ones, the turkey, pumpkin pie, the National Dog Show (we always watch since no one in my house watches football). The ...
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What Do YOU Want From Your Readers?

When you start your blog, you think about what you want from your blog. You think about what kind of content you want to create. You think about what kind of design you want, what kind of logo you want... all of which are very important. But have you thou...
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How to Make An Animated GIF from Video in Seconds

Ever been confused on how to make an animated GIF? Or do you not have Photoshop? Don't worry... imgflip makes animated GIFs from your videos in a snap! So if you have a favorite clip from a movie, or would like...
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24 Fashion Blogging Lessons From Animated GIFs

What can you learn from animated GIFs? Plenty! 1. Get right to the point.   (source) 2. Have fun with other bloggers. (source) 3. Don't waste your time judging other bloggers. (source) 4. Even if you're addressing tough topics, always make a great present...
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22 Must-Attend Conferences For Fashion Bloggers

Here on IFB, we have a lot of tips for you on networking and how to make the most of conferences. Now, where to put these skills to good use? These days, there are a variety of conferences that either cate...
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Why You Need a Brand Pyramid and How to Make One

Successful bloggers build strong personal and professional brands, and a brand pyramid is a visual device used by publicists and marketers to help their clients clarify the important aspects of a business identity. This clarity helps in developing communicat...
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How to Take Professional Quality Headshots of Yourself

Headshots. Believe it or not, they're not just for real estate agents and actors. Headshots are handy for bloggers as well. We can use them for "about pages," Twitter and Facebook profiles, LinkedIn profiles, p...
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10 Places to Find Creepy Halloween Images

Halloween is in two days. I am hosting a Halloween party at my house and am frantically sewing, gluing, and putting everything together for the big day. But in the digital world, Halloween is an awesome time to get your readers engaged, thinking about all thin...
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13 Resources for Finding Local and Regional Bloggers

When we talked about the challenges facing new bloggers and how to break through those new blogger barriers, one suggestion that came up was networking with your fellow local and regional bloggers.  While a l...
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The Difference Between PR, Marketing and Advertising

By request, I thought we'd take a step back from all the 'how to work with PR agencies and brands," for a quick foundational course in fashion PR 101. With many bloggers coming into the space with dollar signs...
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How to Write a PR Plan for Your Blog

If you are serious about growing your audience, building your reputation and turning your blog into a business, then the first step is to think about your blog as a business. How are you going to promote your blog articles, your videos, panel appearances so ...
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21 Link-Ups to Promote Your Outfit Posts

Never has there been more places to promote your blogs, and particularly, outfit posts! While, "What are you wearing" communities ie. Lookbok.nu have existed for a long time, not as well-known, but equally ...
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8 Tough Challenges New Bloggers Face Today

IFB is great for many things, and I believe the best thing that our contributors have to offer is years and years of experience in the industry.  That being said, our experience doesn't always help when it comes to new bloggers - those of you who may have st...
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10 Tips for Maximizing Affiliate Income (Without Losing Your Soul)

Last week I addressed the Fashionista article which claimed that some personal style bloggers would earn up to $50,000 a month in affiliate commissions via RewardStyle. Then I countered with my own average affiliate earnings of about $3,700 a month. Needless...
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3 Things No One Tells You About Being a Full Time Blogger

There's a lot of glamour associated with being a full time blogger. Many people think it's all fast money, sponsored trips, and fabulous clothes (if only!). While being a full time fashion blogger is absolutely fun and exciting, it can also be really hard an...
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5 Awesome Apps to Make Your Instagrams Pop

Tired of the same-old Instagram filters? Or maybe you have some extra time on your hands... or maybe, you use Instagram as your main photo editing tool. Whatever the case may be, the editing tools are getting b...
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The Fashion Blogger’s Quick Guide to Monetization

Now that you've figured out it's time to monetize your fashion blog, how do you do it? There's no "one" right way or the "best" way to monetize your blog, you'll just have to figure out what works for you a...
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Are You Selling Anything Yet?

Ebooks, digital courses, consulting, t-shirts oh my! On your path to turning blogging into a career that supports you (day job not included), developing a signature product is a super smart way to go. Why? With your own products, you are no longer at the m...
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Monetizing Your Blog: How to Figure Out Your Banner Ad Rates

Despite the increasing popularity of new ad types like native advertising, advertising and programmatic ads, banners are still one of the most popular forms of advertising, and they're usually the first kind a blogger tries when beginning to monetize their b...
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Categories + Tags: What Are They & How to Use Them

Confession: I've been blogging almost 6 years, and I don't entirely know the difference between blog tags and categories.  They always seemed like a redundant organization system... like, organize your posts ...
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6 Tips for An Insanely Effective Blog Giveaway

Brands use contests and sweepstakes to drive engagement and to support new customer acquisition initiatives.  Why shouldn't your blog leverage promotions in a similar way?  Here are a few tips to help you set...
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Daily Inspiration: People are going to judge you anyway…

As bloggers we're constantly putting ourselves "out there" as personal style bloggers we're putting our images out there, as fashion bloggers we're putting our opinions out there, it can get pretty personal sometimes. It puts us in a vulnerable place, open t...
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6 Ways to Figure Out Your Blog’s Brand Essence

A brand essence isn't something that is easy to communicate - instead, it's a few words (the fewer the better), that communicates the feeling that your brand evokes. Unlike your visual identity, or a tagline, y...
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Daily Inspiration: Don’t Quit Your Day Dream

How many of you like to day dream? I know, I sure love day dreaming! Some may think day dreaming is wasting time, but I like to think of it as exploring the possibilities. What does your mind want to accom...
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Daily Inspiration: Independence is Happiness

  Happy 4th of July! Here in the US, it's Independence Day... which usually means a day off, fireworks, something off the grill... hamburgers or veggie dogs. I usually like to reflect on what it means to be independent. This quote by Susan B. An...
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Daily Inspiration: Well Shit, At Least You Tried.

I literally laughed out loud when I saw this image, followed by a deep feeling of, "Oh, shit. Well, it's true." As we get older, we expect to be perfect, knowledgeable, and experienced the moment we star...
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5 Ways to Find Contact Information for Fashion PR Agencies

Being connected to fashion publicists is great. You get the inside scoop on all sorts of great designer collections, events and opportunities to partner with brands for fun and fame and financial gain. However, not all agencies (or publicists) are created equa...
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7 Ways You Can Borrow Ideas from Others

I wanted to title this post, "Shakespeare and the Beatles stole from their peers, you can too,"  but that's a bit long and cumbersome. (And really, it promotes the wrong idea.) I'm a firm believer that there aren't new ideas.  What I do believe in is new wa...
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5 Ways to Weave Quotations into a Feature Article

 by Chanelle Leslie of "Not So Naked" So you've found a designer that takes your fancy - let's call him Karl Lagerfeld - and he's agreed to have you interview him. You email over some questions, receive a ...
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3 Things to do Before Contacting a PR Agency to Send You Free Stuff

Let’s be real: one of the great perks of being a fashion blogger is the opportunity to connect with PR agencies and have them send you lovely things to wear and write about. Who doesn’t love getting goodies in the mail and showing off a great look that came ...
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10 Outfit Photo Locations You Can Find Amost Anywhere

Taking outfit photos can be hard work just by themselves, but finding a good location? That's tough, especially if you feel like you live in the middle of nowhere, especially if you are looking to find a VARI...
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12 Reasons You Won’t “Make It” as a Blogger

I've contributed for IFB for the past four years and have written a LOT of posts.  I've also received thousands of comments over the years, so I feel like I have an idea of "what the IFB community wants."  Success varies from blogger to blogger, but the memb...
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10 YouTube Stars to Watch (& Learn From)

In the internet galaxy, YouTube is a universe unto itself. In just over eight years of existence, YouTube sees over 1 billion unique visitors who watch over 4 billion hours of video. PER MONTH. While the traffi...
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5 Photoshop Tricks That Will Ruin Your Photos

The invention of Photoshop is at once one of the best things that ever happened to photography and one of the worst things.  Now we have several options to edit photos, there are endless photo apps, Instagram being the most popular as well as browser based one...
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126 Niche Fashion Blog Ideas

Do you know your niche? Honing in on a niche for your blog can be difficult in the very general topic of fashion. Fashion is a glamorous, beautiful topic, and it's hard to decide which direction to take ...
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Blogger Grammar Basics: Colons, Ellipses, and Dashes

Last week I talked about grammar basics with periods, commas, and semi-colons, and this week I'm getting into the fun and fancy punctuation: colons, ellipses, and dashes. These get used often by bloggers, b...
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Behind the Scenes: How a Fashion Blogger Makes Money

I always appreciate getting a "behind the scenes" look at income breakdowns and the nuts & bolts of making a living as a blogger, so I thought I'd get on the other side of it today and give you a peek inside my income stream over the last 5 years. I was ...
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How to be a Fashion Blogger WITHOUT a DSLR & Other Things….

Have you ever been afraid to start something - a new blog, a new project, or whatever? Or told yourself you'd start when you have _______ (fill in the blank)? I know I have. We're so good at putting things off because we don't have the latest thing (camera...
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Daily Inspiration: Be a Voice, Not an Echo

We talk a lot about developing a "strong voice" here on IFB. It's the quality of a blog that's often cited as the single most important. Another way to think about it, are you voicing something original,...
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8 Ways to Be Insta-Awesome on Instagram

I'm loving all of your dialogue in using Twitter and Facebook pages for promoting your blog! I'm continuing the series this week with a look at how you can make the most of Instagram for your blog. With over ...
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10 Ways to Build an Insanely Loyal Following

The internet is a fickle place. One minute you're hot, and the next minute... well, let's just say people move on quick. Building a loyal following can be difficult in a time where everything changes so quickly, yet, most all successful bloggers have a dedic...
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Daily Inspiration: A Beautiful Thing Is Never Perfect

Perfection might be a virtue for some people... but in reality, how much do we really love perfection? Anne Hathaway is seemingly perfect, kind, talented, smart, and beautiful, yet all the gossip columns ab...
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Daily Inspiration: Every Artist Was First an Amateur

Yes, it is true, every one begins as an amateur. I would even go a step further and say, we suck at first. Maybe some have a gift and do something ok the first time. But for the most part, to really beco...
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7 Steps to a Fabulous Facebook Page

Thanks for your responses to last week's Twitter article! While I can talk about Twitter all day, Facebook takes a little more effort for me. However, it remains one of the most visited sites in the world, with over half of its users logging in and spendin...
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10 Surprising Phrases You Might Be Getting Wrong

Many of us bloggers may not have started our blogs out of our love for the written word. There are many bloggers who are "ideas" people-- those who love sharing information about a favorite topic. Personally,...
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7 Common Traits of High Quality Fashion Blogs

"Be so good they can't ignore you." ~Steve Martin I keep going back to this, because it's at once sage advice, and completely subjective advice. For bloggers wishing to become professional, getting noticed is no small feat in this competitive world. Your wo...
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The 6 Fashion Bloggers Personality Types

Fashion bloggers are an interesting mix aren't we? Who else takes photos of ourselves (often with a tripod) and posts them on the internet? Sounds strange when you say it out loud doesn't it? But somehow it's...
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10 Easy Ways to Get More Twitter Followers

"How can I get more followers?" Whether you are just starting out on Twitter, or have been on it for a few years like I have, that's a common question people have. With over 200 million active monthly users...
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4 Creative Examples of Successful Sponsored Posts

After affiliate links & advertising, sponsored posts are the third tier in monetizing your blog. But how do you present these without them seeming like adverts in the midst of your otherwise heartfelt content? They key is making them either quite useful ...
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Beginner SEO Tips for Fashion Bloggers

When you take a look at your analytics, where is most of your traffic coming from? For many blogs, as much as 50% of traffic can come from search engines.  With IFB, 44% of our traffic comes from Google organ...
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7 Signs You Might be a Professional Blogger

"I want to be a professional blogger." We've all said it, but what does it mean? I imagine that for each of us the definition of professional blogger varies.  For some of us, being a professional blogger m...
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Daily Inspiration: The Grass Is Greener Where You Water It

We've all heard the "grass is greener on the other side of the fence" cliche. It's a great saying that keeps us aware that we tend to compare ourselves and think that other people have it better. It's perception. Because the people on the other side of the...